Tuesday, November 1, 2016

Connect, Communicate, and Share Information! Social Media Marketing

Connect, Communicate, and Share Information

To say that TNT Marketing loves social media is an understatement… Social Media is our passion! Tracy Taylor has been active on social media for over 10 years, fascinated by the changes and adapting to them she quickly learned how social media management can be a benefit to business owners. 

Using social media can not only generate new customer leads and enhance current customers’ views of businesses, but it also presents opportunities to make new business connections and establish partner networks! We offer 3 levels of social media concierge service plans- contact us today to learn more- email- tracy@tntmarketing.guru or by phone- 865-409-4088

Saturday, September 24, 2016

Some Pretty Impressive Twitter Stats-



Are you using Twitter for your business? Here are some stats to help you see why it is a great social platform to grow on... 

Twitter user statistics: 

A total of 1.3 billion accounts have been created
Of those, 44% made an account and left before ever sending a Tweet
Only 550 million people have ever sent a Tweet
500 million people visit the site each month without logging in
29.2% of US social media users are Twitter users
80% of active users access the site via mobile
208 is the average number of followers
391 million accounts have no followers at all
Katy Perry has the most followers, with over 87m
Journalists make up 24.6% of verified accounts
79% of accounts are held outside of the U.S.

Tuesday, September 20, 2016

 Do-It-For-Me social media concierge services. This program is set up for those who don’t have time or simply don’t have the know-how to do your own social media marketing.
Let our team of experts handle your social media marketing! This program is specific to businesses, speakers, coaches, trainers, consultants, realtors. 
 
We will set up and optimize your accounts, give you one-on-one coaching and support and write & post content. Already have accounts? We will update them to maximize the marketing efforts to gain you followers and fans.
 
Let us handle your social media marketing~ Our marketing experts will make you awesome on social media!
 
Create a professional social presence- we set up your business on Facebook, Linkedin, Twitter and Blogger so you can leverage social media for your business.
 
Grow your reach- dedicated efforts to grow your fans and followers through community engagement and other strategies.
 
Custom content posted regularly- daily content posted across your social media profiles  we keep your pages relevant with rich text, photos, links and videos in addition to tools to measure effectiveness.
 
Custom Content and Sharing: TNT Marketing has 4 packages available, contact us for package details- tracy@tntmarketing.guru or 865-409-4088

Sunday, September 18, 2016

Good To Know Google Facts:


Google + facts

Google+ since being launched has not had the best chance to live in the way that other social networks like Facebook or Twitter have. Eric Enge’s study “Hard Numbers for Public Posting Activity on Google Plus” would lead us to agree with those who say Google+ is dead. However, in reality, it is probably because that Google+ is not being used in the way that Google had hoped. Over the years, Google+ has had to face some internal challenges, and some features that set it apart have slowly been removed. Despite a recent facelift, Google+ still faces a number of challenges, that being said it cannot be easily dismissed.
Jennifer Breese, however, argues that while Google+ may not be a large platform there are factors that make it important for brands to be active on the network such as:
  • Better discovery and SEO value
  • Helps with putting your business on the map
  • Assist people via Hangouts and Helpouts
Also, consider these statistics:
  • Google+ has over 300 million monthly active users
  • It has 20 million unique mobile monthly users
  • 17% of B2B marketers use Google+ in new product launches
  • 3% of total global e-commerce social sharing occurs on Google+
  • 3% of total consumer brand social sharing occurs on Google+
  • 26.3% of Google+ users are female
  • 73.7% of Google+ users are male
  • 40% of marketers use Google+
  • 70% of brands have a presence on Google+
  • The top countries using Google+ include: United States, India, Brazil, United Kingdom and Canada

Did you know? Linkedin Facts:

LinkedIn facts

LinkedIn continues to dominate the professional social networking scene despite being one of the oldest social networks.
Consider these stats:
  • LinkedIn has 400 million users with two new members signing up every second
  • 50% of LinkedIn users access it via mobile devices
  • 40% of LinkedIn Users use the mobile app to look for a new job
  • The average number of LinkedIn mobile profile views is 15 million
  • LinkedIn has 3 million active job listings
  • LinkedIn has 33,271 corporate customers, and Q3 2015 revenue was $780 million
  • LinkedIn also has 70 million SlideShare users that share 18 million pieces of content
  • 80% of LinkedIn members want to connect to companies because those connections provide them with opportunities to enhance their professional decision making.


Monday, June 27, 2016

So, Why do I really need Social Media for my business?

Social Media- Social media technologies take on many different forms including blogs, business networks ,enterprise social networks, forums, microblogs, photo sharing, products/services review, social bookmarking, social gaming, social networks, video sharing and virtual worlds.

Connect.  Share.  Communicate.  Engage

Most popular for business- Facebook, Twitter, Google+, Instagram, Blogs and Pinterest.

Why Social Media?   Brand Recognition, Brand Loyalty, Opportunities to Convert, High conversion rates, Brand Authority, Inbound Traffic, Decreased Marketing Cost, SEO- Search Engine Optimization, Impact Customer Insights, and Richer customer Experience.


Your Competition Is Already Involved. Your competitors are already involved on social media, which means your potential social media traffic and conversions are being poached. Don’t let your competitors reap all the benefits while you stand idly by. If, somehow, your competition is not involved on social media, there’s even more of a reason to get started—the field is open.


The Sooner You Start, the Sooner You Reap the Benefits. Social media is all about relationship building, and it tends to grow exponentially as your followers tell their friends, and their friends tell their friends, and so on. The sooner you start, the sooner you’ll be able to start growing that audience.


     Potential Losses Are Insignificant. Realistically, you don’t have anything      to lose by getting involved in social media. The amount of time and     money it takes to create your profiles and start posting is usually minimal, compared to other marketing channels.



The longer you wait, the more you have to lose. Social media marketing, when done right, can lead to more customers, more traffic, and more conversions, and it’s here to stay. 

Stay Social- 
Tracy
#socialmediagirl 

Friday, May 13, 2016

8 Reason's Why You Should Be Using Twitter For Your Business-

Twitter started in 2006 and since has expanded to 200 million users and 1.6 billion searches per day. It’s an ideal social media tool for business owners to connect with their customers in real-time, a huge asset to customer satisfaction.
However, many business owners find Twitter to be somewhat complex when first approached. Twitter also has etiquette and best practices far different than that of Facebook and LinkedIn which often leaves business owners perplexed and overwhelmed. But with a little practice and effort, Twitter can be a very effective business marketing tool for the 8 reasons outlined below.

1. Customer Service

Customers sometimes just want a quick question answered immediately….Twitter is the perfect platform for this. If the issue or question can be asked within 140 characters or less, typically it can be answered and diffused in 140 characters or less. 

2. Reputation Management

Twitter allows you to easily monitor the sentiment surrounding your brand, it’s products and services. From here you can either thank the person who was singing your praises or intervene and attempt to make a dissatisfied customer happy again, thereby creating customer retention, another major benefit of Twitter

3. Lead Generation

Twitter is an easy platform to share any value-based information such as your company’s blog posts, eBooks and webinars, all essential inbound marketing content that will make your brand stand out from the crowd and appear as an industry expert. If you are using Twitter as a lead generation tool, make sure you are using landing pages that can capture a lead’s information before allowing access to the content. 

4. Market Intelligence and Research

Twitter is a great way to gain insight from your customers quickly. Curious how your customers would like to receive sales promotional information, text or email? Ask them on Twitter. Would your customers prefer a downloadable coupon they can print off or a coupon code to be used in a shopping cart, or both? Ask them on Twitter.

5. Competitive Research

Twitter data is open to everyone by default and most companies who market on Twitter do not protect their tweets, so Twitter is ideal for monitoring your competition. Use a third party application such as Hootsuite to set up a stream and monitor keywords and mentions of your competition. 

6. Keyword Phrase Opportunities

Another great way to engage with a targeted audience is to use the advanced search option and locate tweets via keyword phrases for a unique opportunity to reach out to people who would benefit from your product or service. For example, if someone tweets, “looking for a plumber” and your business is plumbing, you can monitor these keyword phrases in tweets via a 3rd party software and intervene. 

7. Promote Other Social Networks

If you are having a sweepstakes on Facebook, share it on Twitter. If you just updated your company profile on LinkedIn, share it on Twitter. If you have strong engagement on a status update you posted to Facebook, share this on Twitter and encourage your followers to post their opinion. Cross promoting other sites allows your followers to get to know you better on your other networks as well and increase brand awareness. 

8. Personalize Your Brand

Probably one of the most valuable reasons to use Twitter is it allows your brand to have a personality. People want to connect with people, not businesses. Your Twitter voice should be genuine and likable. If you accomplish this, you will create long-lasting customers who will likely become brand advocates.
Share a photo of your smiling co-worker, share an image of your trade show booth, ask a question that elicits an opinion from your followers, promote an offer exclusive to your followers, share a compelling quote and why you like it, get excited for the launch of your new product, re-tweet a customer’s kind comment about your brand and thank them, engage in conversations around your niche, share a video of your most recent conference event. This is the real power behind social media marketing and Twitter; you become relatable, valuable and inspire others to buy your products and services. 
Need help with Twitter? Contact us today for your FREE consultation- 865-409-4088 
Stay Social, 
Tracy 

Monday, May 9, 2016

The #1 benefit to having a business facebook page --- BRANDING!!

When talking to potential clients who are not currently using Facebook as a social media platform for their business I always get asked, How can Facebook really help me by having a business page? 
There are lots of reasons it can help you but the #1 reason is BRANDING!! 

Build Brand Loyalty
Besides being a place to build a customer base and sell products, a Facebook business page can do wonders for helping you build brand loyalty.
What exactly does that mean?
Well, if you consistently provide valuable and entertaining content, your followers will stay loyal -- even when you make mistakes.
These days, people look online to find businesses to buy from -- and they predominately search social media.

Tuesday, May 3, 2016

Location. Location. Location.


Location is a powerful thing for businesses. How you are listed online is crucial to your marketing, inbound phone calls and more.
How do you check your online business listings? TNT Marketing has a FREE SCAN TOOL for you to use!
We just corrected 68 incorrect business listings this morning for our clients.
Check your business out now ---->  https://www.optimizelocation.com/partner/tntmarketing/diagnostic.html

If you find errors that you want corrected call us right away- 865-409-4088

Stay Social,
Tracy

Thursday, April 28, 2016

Facebook Post Types:

This morning I was having a phone conversation with a business owner about the different types of Facebook posts that help grow reach increasing her engagement.
You can use several types of posts- I would suggest using a combination of status updates, images and articles the most.
Two other great posts are offers and events.
If you would like to learn more I would welcome a discovery call with you- Free 30 minutes.

Stay Social,
 Tracy

Monday, April 25, 2016

Why Do you Need Social Media For Your Business?


Why Social Media?   Brand Recognition, Brand Loyalty, Opportunities to Convert, High conversion rates, Brand Authority, Inbound Traffic, Decreased Marketing Cost, SEO- Search Engine Optimization, Impact Customer Insights, and Richer customer Experience.


Your Competition Is Already Involved. Your competitors are already involved on social media, which means your potential social media traffic and conversions are being poached. Don’t let your competitors reap all the benefits while you stand idly by. If, somehow, your competition is not involved on social media, there’s even more of a reason to get started—the field is open.



The Sooner You Start, the Sooner You Reap the Benefits. Social media is all about relationship building, and it tends to grow exponentially as your followers tell their friends, and their friends tell their friends, and so on. The sooner you start, the sooner you’ll be able to start growing that audience.


Potential Losses Are Insignificant. Realistically, you don’t have anything to lose by getting involved in social media. The amount of time and money it takes to create your profiles and start posting is usually minimal, compared to other marketing channels.


The longer you wait, the more you have to lose. Social media marketing, when done right, can lead to more customers, more traffic, and more conversions, and it’s here to stay. 

Stay Social, 
~TNT Marketing with Tracy Taylor 
865-409-4088 

Monday, April 11, 2016

Business Online Reputation Repair!


Many companies, from small businesses to large corporations, underestimate the harmful effect that poor online reputation has on their business and, in turn, sales. Online reputation management must be taken very seriously, as the damage incurred from a negative web reputation is very difficult to overcome. For example, when a potential customer searches a company’s name and sees the negative results on Google, they are much more likely to take their business elsewhere, and you have lost a valuable client. If this isn’t fixed, this same scenario will happen over and over again.
Once you understand why online reputation management is essential for your company’s success, what is the next step if your company currently has a bad web reputation, has been described unfairly in the press, or on one of the consumer review sites such as PissedConsumer.com?

Will you be able to fix it? Do you need to hire a pro? The answer is yes, yes and yes.


865-409-4088 

Social Media Excited!


Social Media Marketing- Facebook-Linkedin-Twitter-Blog-Google+- Internet Business Listings

Conversation leads to Conversion--> more SALES and Money.

Social Media Marketing-- All about the relationships- Be engaging and watch what happens.

Do you know where your business needs to be on social media?

How often should you post on your social media profiles?

Let's have a conversation-- TNT Marketing wants to talk to you!
Contact Us:
Tracy Taylor
Phone- 865-409-4088

Email- tracy@tntmarketing.guru 

Thursday, March 24, 2016

Business Online Reputation Repair:


Many companies, from small businesses to large corporations, underestimate the harmful effect that poor online reputation has on their business and, in turn, sales. Online reputation management must be taken very seriously, as the damage incurred from a negative web reputation is very difficult to overcome. For example, when a potential customer searches a company’s name and sees the negative results on Google, they are much more likely to take their business elsewhere, and you have lost a valuable client. If this isn’t fixed, this same scenario will happen over and over again.
Once you understand why online reputation management is essential for your company’s success, what is the next step if your company currently has a bad web reputation, has been described unfairly in the press, or on one of the consumer review sites such as PissedConsumer.com?

Will you be able to fix it? Do you need to hire a pro? The answer is yes, yes and yes.

Need help? 
TNT Marketing with Tracy Taylor would love to help you and your business! Contact us today for a free 15 minute phone consultation- 865-409-4088. 


Sunday, March 6, 2016

Content is Social Media Key!

You hear people discuss content strategy for social media... On Friday I had the pleasure of doing a small strategy conversation with one of my clients and we discussed improving the content on one of her business Facebook pages.
In 2 days her engagement is up 157% and her page reach has increased by 175%
This is super! How is your content?
Questions for Tracy? Email her directly for a free 15 minute consultation- tracy@tntmarketing.guru


Monday, February 29, 2016

Is It Time to Open The Door To Social Media For Your Business?

In the last week I have had several conversations with successful business owners that are not using social media.  What?? We did discuss a new strategy t implement social media into their business plan for the future. Reaching their target market was a great plus for these business owners, connecting with their customers past the initial sale and educating their local market were the top 2 following the initial benefit. 
Are you currently using social media for your business? If not, how may we help you? 
~TNT Marketing with Tracy Taylor 

Sunday, February 21, 2016

What You Do On Social Media Really Matters!

Yesterday I had the pleasure of speaking with a business owner. We discussed all things social media. We have some similar feelings and the conversation sparked me to make a blog post and give some simple reminders to our readers and social media fans.
1- Invite people to your groups- do not just add them without their permission- it's simply rude. By adding them without permission you increase their notifications and it looks bad on you.
2- When inviting someone new to Linkedin always send a personal note.
3- Profile Photos matter- there is a place for personal and professional profile photos, use them accordingly.
4- Just because you get someone's business card at a networking event does not give permission to add them to your email distribution list.
5- Comments, Shares and Likes are important, be engaging back to your fans.

Stay Social,
Tracy
Social Media Girl

Tuesday, February 16, 2016

How Does Your Business Rank In Local Searches? PowerListings Can Help!


List Your Business in Local Business Search with PowerListings!
What are PowerListings?

PowerListings is all about control and results for your business. You get control of your information on dozens of critical local search sites. You get to enhance your listings with photos, descriptions, and specials so you stand out from the pack. And you can track your local search results. Best of all, setup takes just minutes and your PowerListings will be live in no time!

Control your listings
PowerListings puts you in control of your own listings on each site in our network. We automatically link to each of your listings, and whenever you update any information through your PowerListings account, it updates everywhere, automatically. And it's not just your basic information like name, address or phone. You can add photos, descriptions, promotions (and more), to show up on your listings everywhere.

Amazing Local Search Results that you can see

With PowerListings, your business will stand out from the crowd in local searches everywhere. Adding pictures, descriptions and promotions to your listings can help them rise up in the rank, and make them look great so more people pick your business when searching. PowerListings is the only system that lets you add these critical elements to your listings everywhere, and then gives you intelligence on how many people are seeing and clicking on your listings by site. Plus you can see what people are saying about you with ratings and review monitoring!
Check out your business listing now ------>  https://www.optimizelocation.com/partner/tntmarketing/diagnostic.html
  For additional information please schedule a phone or in person consultation with Tracy- 865-409-4088 

Saturday, February 13, 2016

How Does Your Business Rank In Local Searches?

List Your Business in Local Business Search with PowerListings!

What are PowerListings?


PowerListings is all about control and results for your business. You get control of your information on dozens of critical local search sites. You get to enhance your listings with photos, descriptions, and specials so you stand out from the pack. And you can track your local search results. Best of all, setup takes just minutes and your PowerListings will be live in no time!

Control your listings
PowerListings puts you in control of your own listings on each site in our network. We automatically link to each of your listings, and whenever you update any information through your PowerListings account, it updates everywhere, automatically. And it's not just your basic information like name, address or phone. You can add photos, descriptions, promotions (and more), to show up on your listings everywhere.

Amazing Local Search Results that you can see


With PowerListings, your business will stand out from the crowd in local searches everywhere. Adding pictures, descriptions and promotions to your listings can help them rise up in the rank, and make them look great so more people pick your business when searching. PowerListings is the only system that lets you add these critical elements to your listings everywhere, and then gives you intelligence on how many people are seeing and clicking on your listings by site. Plus you can see what people are saying about you with ratings and review monitoring!

Monday, February 8, 2016

Do You Have The Business Listings You Want Online?

PowerListings Take Control. Get Found. Inconsistent business location information across online maps, apps, directories, GPS devices, social networks, and search engines costs you real sales. 

PowerListings lets you control your listings across 60+ partner sites, including Bing, Facebook, Foursquare, Yahoo, and Yelp.

Check out your business here ------> https://www.optimizelocation.com/…/tntmarke…/diagnostic.html


Thursday, January 28, 2016

Social Media Marketing- Let's Have A Conversation!



Social Media Marketing- Facebook-Linkedin-Twitter-Blog-Google+- Internet Business Listings

Conversation leads to Conversion--> more SALES and Money.

Social Media Marketing-- All about the relationships- Be engaging and watch what happens.

Do you know where your business needs to be on social media?

How often should you post on your social media profiles?

Let's have a conversation-- TNT Marketing wants to talk to you!
Contact Us:
Tracy Taylor
Phone- 865-409-4088

Email- tracy@tntmarketing.guru 

Wednesday, January 27, 2016

The Top 25 Need To Know Social Media Terms for 2016

New terms, phrases and acronyms are constantly emerging across social networks. Businesses trying to grow (or simply exist) online are drowning in digital jargon. Take a deep breath and know the basics.  
Here are the top 25 social media terms you need to know:
1. Viral: Anything shared across social networks that get passed along rapidly. YouTube videos are a great example.
2. Platform: A system that manages content. For instance, Wordpress is a platform that manages a community of blogs.
3. Authenticity: Used to describe "real" people behind blog posts and other social profiles.
4. Influence: An individual's importance online is now measured by the Klout Score, a measurement of online influence.
5. B2B: Business to Business.  
6. B2C: Business to Consumer.
7. Hashtag: HubSpot defines a hashtag as a "word or string of characters that starts with a number sign." Identical hashtags are then grouped into a search thread.
8. Search Engine Optimization (SEO): The process of organizing your website to give it the best chance of appearing near the top of search engine rankings.
9. Transparency: Social media users expect to engage in considerate online conversations with individuals and businesses. We all aspire to be transparent, but are we?
10. Web 2.0: Refers to the second generation of the Web which means people now blog and create websites without needing specialized technical knowledge and training.
11. Synergy: Dare we simply say teamwork between companies online?
12. Trending: A word, phrase or topic that is popular on Twitter at a given moment.
13. e-Book: A book published in digital form.
14. Wiki: Simple web pages that can be edited by other users.
15. Blog: A site updated frequently by an individual or group to record opinions or information.
16. User-Generated-Content (UGC): An article describes UGC as being Latin for “crap” which is, quite frankly, well-put. UGC is anything published online by the Average Joe.
17. Tweeps: Twitter + People = Tweople.
18. Microblogging: Short message postings from a social media account. Facebook statuses and Twitter posts are two examples.
19. Algorithm: An "algo" is a system that suggests pages to search engines in response to a search query.
20. Widget: A widget is a small, attractive applications on a website such as a hit counter. Gizmos can make good link bait. Speaking of link bait...
21. Link bait: Designed to attract incoming links. News and widget hooks are good examples.
22. Meme: A means of taking viral concepts and making them everyday lingo.
23. Engage: If you are communicating to other social media users, you are engaging.
24. Traffic: Traffic, traffic, traffic. This refers to the visitors that visit a website and it's all we talk about these days. A bit of advice: You must decide if traffic to your site is really that important to your organization, or if engaging with a loyal customer matters more.
25. Tag: Indicates or labels what content is about.
What social media terms do you find difficult to understand? Do you have other words or acronyms that you think we should add to our list? We want to know.
Stay Social,
~Tracy